Health & Fitness Magazine
Reviewed By WLR Dietitian
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Fact File - Health & Fitness Magazine |
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Issue reviewed: June 2005
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Circulation: No figures available |
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Pages: 132,
45% Advertising |
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Cover Price: £2.99
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Content
As the title infers, this is very fitness focussed
with lots of exercise features and smaller amounts of food,
travel, fashion, beauty and health. Plus this issue comes with
a free mini magazine that includes a diet and fitness plan to
help you get into your bikini.
Overall view
This has a lovely, aspirational cover with
plenty of feel-good factor. Much of the content is also really
good, with plenty of original features. For example, this
issue included features on exercising barefoot, ethical
eating, a holistic therapy called the Rosen Method,
information about vaginal cleansing, a guide to using gym
equipment properly, a workout for your mind, a step-by-step
guide to improve your tennis skills and virtual spinning. All
the features are well written, interesting and include plenty
of expert advice and facts.
In Detail
Interestingly, and unlike most other magazines, there’s
very little focus on ‘real’ people. There are no real life
stories or makeovers and very few case studies used in
stories. This makes the magazine feel a little less friendly
than it could be, although features are written in a chatty
way.
The real downside is the number of adverts – almost half
the magazine is dedicated to them. This makes it difficult to
find the features, interrupts the flow of the magazine and as
a result makes the magazine feel quite ‘bitty’. This isn’t
helped by the fact that many of the features also consist of
five or six news stories or a round-up of products.
While there’s little in the main magazine to help you lose
weight, the mini magazine includes a specially created diet
plan that provides 1,800 calories daily and a workout that
focuses mainly on toning exercises. The calorie intake seems a
little high to achieve the suggested 2lb a week weight loss
unless you are combining this with loads of exercise.
Who it will suit
Anyone who’s really into fitness or
looking for new ways to vamp up their exercise programme.
Juliette's Verdict
The original features make this a really good
read if you’re into fitness, but you’ll need to search hard
for them amongst all the adverts 7/10 |
